Year: 2024
Tiger Balm Rebranding
Tiger Balm is a herbal ointment brand established in the 1870s. In this rebranding, we take a brand with a long Asian history and identity and reimagine a new brand identity that can appeal to a younger audience around (18-35).
Logo
PR Packaging
Packaging Design / Discovery Set
Original Tiger Balm Ointment Repackaging
Storefront Point of Purchase
Storefront Experiential Design